What We Are Reading

Article

Innovative Tools Driving Digital Marketing Success in 2025

The digital marketing landscape is evolving at an unprecedented rate, and businesses must keep up with the latest innovations to stay ahead of the competition. As we approach 2025, several trends and technological advancements are reshaping the way marketers approach strategy,

Article

Preserving Efficiency In Your Marketing Plan

Yet the typical marketing plan has become so complex, creating and preserving efficiency can often seem impossible. Consider the near endless ad-tech decisions that need to be made, or how the metrics of success are evolving in an increasingly digital world.

Article

9 Lessons: Smarter AI Use In Marketing

GenAI has made waves across every company, and marketing is one of the core disciplines navigating the choppy waters.                                 

Article

How To Measure Your Video Marketing Success And Performance

When you take the time to track and analyze your video marketing performance, you gain more than just numbers—you gain actionable insights that guide your future efforts.

Article

Why Email Marketing Will Defeat Social Media in 2025

So if you weren’t sold on email marketing in 2025, hopefully this gave you a good example of how and why you should be. We all hear from thought leaders like Gary Vee that it’s important to “post every day”—but don’t forget to email every day too!

Article

Quarter-Century Catch-Up: Marketing Trends That Will Define 2025

Let’s look at some of the trends likely to define 2025, and perhaps you’ll feel a little more prepared for what’s in store.                     

Article

Email Marketing with AI: What You Need to Know

Email marketing is a vital part of any digital marketing strategy today. Email stands as the most reliable method to reach customers, connecting with 4 billion people on a regular basis. Making good email campaigns takes lots of time and energy.

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    Delivering Results for More Than a Decade

    Kabbage
    Vonage
    Carbonite
    ESET
    Five9
    Sambanova
    Datastax
    Workday
    Trinet
    Azuga
    Druva
    Salesforce
    Mitel
    8*8