What We Are Reading

Article

Harnessing Data-Driven Marketing To Propel Growth

To harness the full potential of data-driven marketing, you need to build a culture that embraces data at every level. This means training and empowering your marketing teams to use data confidently and making data-driven decisions a core part of your company’s mindset.

Mar 04, 2025 By Forbes Magazine

Article

Innovative Tools Driving Digital Marketing Success in 2025

The digital marketing landscape is evolving at an unprecedented rate, and businesses must keep up with the latest innovations to stay ahead of the competition. As we approach 2025, several trends and technological advancements are reshaping the way marketers approach strategy,

Feb 21, 2025 By techbullion.com/

Article

Preserving Efficiency In Your Marketing Plan

Yet the typical marketing plan has become so complex, creating and preserving efficiency can often seem impossible. Consider the near endless ad-tech decisions that need to be made, or how the metrics of success are evolving in an increasingly digital world.

Feb 19, 2025 By Forbes Magazine

Article

9 Lessons: Smarter AI Use In Marketing

GenAI has made waves across every company, and marketing is one of the core disciplines navigating the choppy waters.

Feb 18, 2025 By Forbes Magazine

Article

How To Measure Your Video Marketing Success And Performance

When you take the time to track and analyze your video marketing performance, you gain more than just numbers—you gain actionable insights that guide your future efforts.

Feb 14, 2025 By Forbes Magazine

Article

Why Email Marketing Will Defeat Social Media in 2025

So if you weren’t sold on email marketing in 2025, hopefully this gave you a good example of how and why you should be. We all hear from thought leaders like Gary Vee that it’s important to “post every day”—but don’t forget to email every day too!

Feb 05, 2025 By Inc.com

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