News Releases

InsideUp Intensifies Efforts to Expand Network of Business Affiliates

SAN DIEGO, CA,June 14th, 2013- Business lead generation leader InsideUp announced today that it is launching significant enhancements to its partner network program. New developments within the program will enable increases in the number and type of InsideUp partners and also significantly boost lead quantity while maintaining lead quality. These advancements will allow any type of entity that has the ability to reach a business audience?through social media, direct response, email marketing, content syndication, telemarketing and online marketing?to easily monetize that audience by generating leads for InsideUp.

InsideUp's intuitive "host and post" system was developed to give partners, especially the company's online media partners, greater control over the lead generation process. The new program allows InsideUp to syndicate content such as educational videos and buyer guides to target specific business audiences. It also enables InsideUp to use partnerships with companies using social media and traditional marketing to generate business leads. Now direct response and online marketing partners can use unique toll free numbers to direct their audience to become qualified leads by calling in to InsideUp's call center.

Partners can promote the services they feel their audience will find the most useful, choosing from popular categories such as business loans, credit card processing, business insurance, and business phone service to name a few. InsideUp provides complete transparency to its partners by supplying them with an online dashboard with access to real-time data for leads they have submitted.

Affiliate marketing has become an established and recognized means for businesses of all sizes to create additional income by leveraging their business audience. A study by Forrester has revealed that companies spend an annual $1.3 billion on affiliate programs, comprising 13% of total online B2B marketing budgets, which now exceed $10 billion. Opportunities for B2B affiliates are wide open right now, with numerous ways to monetize a growing business audience.

"Our affiliate program is ideal for both traditional and online marketing affiliates who want to monetize both their B2B web traffic as well as any traditional marketing methods they may be utilizing to reach a business audience," says Asad Haroon, InsideUp founder and CEO. "Our platform offers full transparency with regard to lead monetization; affiliates will have access to real-time visibility to easily track lead conversions and resulting commissions. Partnering with InsideUp also gives affiliates a rare opportunity to benefit from the expertise and experience of a company that has a deep understanding of the B2B marketing process."

Current InsideUp partners include business media companies, telemarketing firms, direct response companies and websites with business traffic. InsideUp provides marketing creatives, including email templates, telemarketing guides, contextual marketing, and customized micro-sites to help affiliates promote the company's offers and begin earning income quickly.

About InsideUp

Founded by seasoned experts in business lead generation and powered by its proprietary technology, InsideUp has become a trusted source of high quality, real-time leads. The company provides a compelling value proposition to its audience using its proprietary lead generation technology and vast marketing partner infrastructure. InsideUp's robust lead verification system, a vibrant business community, unique and compelling multi-media content, and a lead delivery system that integrates in minutes to several CRM systems combine to offer a unique, differentiated value proposition to its audience of clients and business users.